Latest product news

Precise dosing from Cetraben   26/07/2010

Genus Pharmaceuticals has redesigned and repackaged Cetraben Emollient Bath Additive Dispenser.

The new design includes a transparent contoured bottle for easy grip and a measuring device with a spill-resistant filling mechanism for accurate dosing.


The measuring device is set to 10ml, but if it is filled above this, release of pressure on the outside of the bottle allows the excess to be sucked back into the bottle, says the company.


A demonstration can be viewed at http://tiny.cc/3x1iw.


Price: £5.75/500ml

Pip code: 296-3734

Genus Pharmaceuticals

Tel: 01635 568 400


Two key GSK brands get POS campaigns   26/07/2010

GSK Healthcare has announced the launch of two point of sale (POS) campaigns for pain relief brands, Panadol Advance and Solpadeine Max Soluble.


Panadol Advance is set to be the focus of an interactive point of sale campaign that will feature a counter display unit.


Shoppers will be invited to press a button on the unit, which also holds stock, lighting up two panels that show the speed at which the product disperses in the stomach compared with standard paracetamol, says the company.

 

The Solpadeine Max Soluble ‘Paint the Town Red’ campaign will feature the theme, ‘Share Your Pain with the Pharmacist’.


The POS kits are available now from territory business managers, via www.mypharmassist.co.uk or by calling the pharmacy helpline on 0845 762 6637.


The campaign will also feature traditional standees, window clings, wobblers and shelf strips.


Prices: £1.45/16 Panadol Advance; £2.79/32 Panadol Advance; £5.89/32 Solpadeine Max Soluble

Pip codes: 340-6535; 340-6543; 353-7461

GSK Healthcare

Tel: 0845 762 6637

www.mypharmassist.co.uk

 


Market focus


• The total adult pain relief market is worth £355.2 million a year, of which pharmacy commands a £178.9m share.


Source: Category Report Pain Relief (GSK), January 2010


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Naturtint packs reflect organic ingredients 26/07/2010

Naturtint Green Technologies has reformulated and repackaged Naturtint hair products.


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Two key GSK brands get POS campaigns 26/07/2010

GSK Healthcare has announced the launch of two point of sale (POS) campaigns for pain relief brands, Panadol Advance and Solpadeine Max Soluble.


Timotei back on the telly 26/07/2010

Unilever UK has announced it is relaunching its haircare brand Timotei this month.


The brand will be the focus of an &ldqu...


Precise dosing from Cetraben 26/07/2010

Genus Pharmaceuticals has redesigned and repackaged Cetraben Emollient Bath Additive Dispenser.

The new design includes a transp...


Brand values: Durex head of marketing talks to C+D 26/07/2010

Durex head of marketing Ruth Gresty (pictured) explains to Hannah Flynn how pharmacists can use Durex’s summer campaign to boost sales of the range.

&...


Canesten launches online resource for professionals 19/07/2010

 

The Canesten brand has launched an online resource on fungal infections aimed at pharmacists and other health professionals.


GSK £3m campaign backs launch of fast-acting desensitising toothpaste 19/07/2010

GSK Consumer Healthcare has announced the launch of Sensodyne Rapid Relief, a fast-acting, desensitising toothpaste.


The l...


Pantoloc is on the TV 19/07/2010

Pantoloc Control heartburn treatment is the focus of a television campaign from this month.


The advertisement is running ...


Lynx channels Top Gun in advertising campaign 19/07/2010

Lynx Dry+ Sensitive deodorant is set to be the focus of a £4 million marketing campaign this summer, featuring a Top Gun-inspired advert, manufacturer Unilever UK ...


Dulcolax renames two products in laxative range 12/07/2010

Boehringer Ingelheim has renamed two products in its Dulcolax laxative range.


Dulcolax Liquid and Dulcolax Perles are name...


Combined oral contraceptive range launched by Consilient Health 12/07/2010

Consilient Health has announced the launch of a “comprehensive” range of combined oral contraceptive brands with partner Gedeon Richter.


£1.6m campaign backs Corsodyl mouthwash 12/07/2010

Corsodyl mouthwash is set to be the focus of a £1.6 million advertising campaign this summer, GSK Consumer Healthcare has announced.


New-look Deep Relief gets £1m promotional campaign 12/07/2010

New-look Deep Relief pain-relieving gel is set to be the focus of a £1 million promotional campaign this autumn, Mentholatum has announced.


Brand Values: Mentholatum marketing director Bernice Simpson talks to C+D 08/07/2010

The Mentholatum company has come a long way since Albert Alexander Hyde first developed mentholatum ointment to relieve pain in 1889. Marketing director Bernice Simpson ...


Canesten invests in summer promotion 05/07/2010

Canesten is set to be the focus of a television campaign this summer, Bayer Healthcare has announced.


The campaign is part...


Larger Movelat pack sizes offer further five days treatment 05/07/2010

Genus Pharmaceuticals is launching 125g packs of prescribable osteoarthritis treatments Movelat Cream and Gel this month.



Probiotec launches BioRemedies in Rowlands 05/07/2010

Probiotec has teamed up with Rowlands Pharmacy for the UK launch of its BioRemedies vitamins and supplements range, which will be exclusive to the multiple for the next ...


Seabond TV campaign puts dentures firmly in their place 05/07/2010

Combe International has announced Seabond Denture Fixative Seals are set to be the focus of a television campaign this month.


More from your Mudd masks 05/07/2010

Mudd facial masks are being repackaged, manufacturer Chattem has announced.


Five- and 10-application resealable pouches a...


Juvela offers choice of gluten-free fresh bread rolls 28/06/2010

Juvela has launched Gluten-Free Fresh White Rolls and Gluten-Free Fresh Fibre Bread Rolls.


The Fresh Fibre Bread Rolls are...


£1m TV ad campaign boosts OdorEaters 28/06/2010

Combe International has announced its OdorEaters brand will be the focus of a five-week television campaign from this week.



Moorfields to relaunch Ilube 28/06/2010

Moorfields Pharmaceuticals is relaunching dry eyes treatment Ilube. The company acquired the brand in May and is in the process of redesigning the packaging. 


Vertese supplements get wider distributionet wider distribution through Fortuna Healthcare 28/06/2010

Vegetarian supplement producer Vertese has announced it will now be distributing its range through Fortuna Healthcare.


The...


TV ad focus for Panadol Advance 28/06/2010

Panadol Advance will be the focus of a £1 million television campaign this summer, GSK Consumer Healthcare has announced.


GSK ‘revitalises’ denture market with Poligrip cleansing products 28/06/2010

GSK Consumer Healthcare has announced the launch of two denture cleansing products from Poligrip.


Poligrip Total Care Dent...


 

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Community Pharmacist - Cambridgeshire

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<...


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